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Forums - Sony - Sony spending dollars (Almost a billion of them)

MoHasanie said:
What's so special about this news? The only good thing I understand from it is that they are still expanding.


Wait you missed what I pointed out:

Per Cmos Sensor as just a sample unit is $18.00/CMOS sensor!

Both Samsung, and Apple both use these sensor's for the smart devices they produce, not just phone's, but tablets or pretty much any smart device with a camera pretty much use a Sony CMOS sensor in pretty much all the major brands of smart phone's.

 

Here did you know even this :

 

http://image-sensors-world.blogspot.com/2013/05/nokia-lumia-920-uses-sony-sensor.html?m=1



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

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DialgaMarine said:
If I'm not mistaken, cameras are Sony's biggest specialty next to gaming. Like they've always tough competition in TV and phones, but Sony cameras are second to none by a huge margin. Hence, why even Samsung and Apple phones use Sony cameras in their products.


I'd say entertainment services (Movies/music, primarily music) is bigger for sony than cameras, but the three, games, entertainment and digital imaging are basically what keep sony alive right now.



joeorc said:
MoHasanie said:
What's so special about this news? The only good thing I understand from it is that they are still expanding.


Wait you missed what I pointed out:

Per Cmos Sensor as just a sample unit is $18.00/CMOS sensor!

Both Samsung, and Apple both use these sensor's for the smart devices they produce, not just phone's, but tablets or pretty much any smart device with a camera pretty much use a Sony CMOS sensor in pretty much all the major brands of smart phone's.

Yeah but how profitable is it? Sony has no trouble selling products but they do find it hard to be profitable.  



    

NNID: FrequentFlyer54

MoHasanie said:
What's so special about this news? The only good thing I understand from it is that they are still expanding.


It's a major expansion on one of their most profitable sectors.  This is much bigger than the SOE thing for Sony.



fireburn95 said:
DialgaMarine said:
If I'm not mistaken, cameras are Sony's biggest specialty next to gaming. Like they've always tough competition in TV and phones, but Sony cameras are second to none by a huge margin. Hence, why even Samsung and Apple phones use Sony cameras in their products.


I'd say entertainment services (Movies/music, primarily music) is bigger for sony than cameras, but the three, games, entertainment and digital imaging are basically what keep sony alive right now.


Well also insurance, finance banking service , what's even more Amusing is many put a negative spin and a jibe expense @ Sony for selling buildings, but the fact is Sony set up a real estate to garner a premium return on such a sell and to also handle real estate acquisition's! When you can net a billion for some of the properties and relocate to silicon valley's area for not only cheaper but expand the unity of more developer's studio's to get more studios grouped under the same building to increase returns but lower COST's its more streamlined for operations.



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

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Kerotan said:
DialgaMarine said:

 So, in reality (not video game fanboy fantasy land), Sony is actually doing okay for themselves. 



There is a reason why investors have continued supporting them despite all their woes.

 True that.





0331 Happiness is a belt-fed weapon

MoHasanie said:
joeorc said:


Wait you missed what I pointed out:

Per Cmos Sensor as just a sample unit is $18.00/CMOS sensor!

Both Samsung, and Apple both use these sensor's for the smart devices they produce, not just phone's, but tablets or pretty much any smart device with a camera pretty much use a Sony CMOS sensor in pretty much all the major brands of smart phone's.

Yeah but how profitable is it? Sony has no trouble making money but they do find it hard to be profitable.  


OK, there seems to be some Questions about Sony not being able to generate profit at this point mainly because the recent 1.9 billion write down, was not really a Loss it was a Good will write down. They did this because they were restructuring to boot.

The loss was mainly Sony purchased @1 year before the other half of SE stock, they paid 1.6 billion for it. The evaluation for it was too high, so instead of taking a "percieved" limited Profit that would be based on market sales, Sony decided to after the year to write it off @ zero and restructure because Sony did not value that section to be worth 1.6 billion. The other part of the loss was "projectedSales forcast and not meeting it" they missed it by about 6 million they were too high in projected number's for sales though the numers were good they were not good enough for the valuation of the cost's paid. If they did not take this write down they would have had 800 million in profits generated, but loose more over stock decline's and further restructurring paid costs from other sections of the company. Sony instead took the loss as a good will write down in order to fix a broken section they just aquired.

This increase in cmos sensors by many companies other than just Sony mainly by the market leaders that sell many times over will set to offset this restructuring costs and move sony toward profit that much faster of a rate.

Its putting the Money toward offsetting loss until the restructuring its not about over night its about doing what needs to be done with in the limitations that they have to work in to fix the problems over in japan and company wide.



I AM BOLO

100% lover "nothing else matter's" after that...

ps:

Proud psOne/2/3/p owner.  I survived Aplcalyps3 and all I got was this lousy Signature.

Hopefully they will bank more cash and not die.

Pls. ;-;



joeorc said:
MoHasanie said:

Yeah but how profitable is it? Sony has no trouble making money but they do find it hard to be profitable.  


OK, there seems to be some Questions about Sony not being able to generate profit at this point mainly because the recent 1.9 billion write down, was not really a Loss it was a Good will write down. They did this because they were restructuring to boot.

The loss was mainly Sony purchased @1 year before the other half of SE stock, they paid 1.6 billion for it. The evaluation for it was too high, so instead of taking a "percieved" limited Profit that would be based on market sales, Sony decided to after the year to write it off @ zero and restructure because Sony did not value that section to be worth 1.6 billion. The other part of the loss was "projectedSales forcast and not meeting it" they missed it by about 6 million they were too high in projected number's for sales though the numers were good they were not good enough for the valuation of the cost's paid. If they did not take this write down they would have had 800 million in profits generated, but loose more over stock decline's and further restructurring paid costs from other sections of the company. Sony instead took the loss as a good will write down in order to fix a broken section they just aquired.

This increase in cmos sensors by many companies other than just Sony mainly by the market leaders that sell many times over will set to offset this restructuring costs and move sony toward profit that much faster of a rate.

Its putting the Money toward offsetting loss until the restructuring its not about over night its about doing what needs to be done with in the limitations that they have to work in to fix the problems over in japan and company wide.

Ok, well hopefully their plans work out for them. Every year there has been some excuse for the loss. Sometimes they blamed pc's, then gaming, and then TV's, and now the mobile unit. So who knows if next year they announce a loss and blame some other division? 



    

NNID: FrequentFlyer54

They need a marketing strategy and top speed z4 in the world



 

mM