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Forums - Gaming - 1.9 billion loss, sony is open to selling it's mobile phone business

torok said:
Kerotan said:
 

High end and low end phones.  along with the surface tablet their collection would be complete 


Nokia already have low and high end phones. And Sony is an Android manufacturer. Buying Nokia already brought them a lot of problems because they ended up with a lot of duplicated positions, had a massive increase in workforce numbers and had to do layoffs to cut unnecessary positions. Buying another phone manufacturer would basically only create duplicated positions.

And besides that, they already have one very troubled phone company. They don't need other one.


I thought ms were doing good on the phone front? 



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I can't even imagine a seller for that tv division at this point. That needed to be sold forever ago.



4 ≈ One

They should sell it but I'm not sure if they'll find a buyer.



    

NNID: FrequentFlyer54

Kerotan said:


I thought ms were doing good on the phone front? 


No, Windows Phone is pretty much dead and losing share. Buying Nokia delivered a killer blow in MS relations with other OEMs too.

But the main issue are apps. OS markets tend to monopolies since devs don't want to support a lot of OS. Mobile is already a pretty unusual thing because we have a duopoly between Android and iOS. Even MS looks to have conceded the defeat and most of their apps are on Android and iOS with versions that are far better than the WP ones. Skype is better on Android than WP, just as one example.

The launch of Office Mobile for Android and iOS just made one of the best selling points of WP invalid. iPad now has a full MS Office and Android tablets have the preview version. I tested it and it render complex documents exactly like the desktop suite. WinRT and WP are dead after this, MS just needs to bury.

Of course, I'm not saying that will affect MS. It was a strategic decision. Office is a cash cow. The lack of MS Office on Android and iOS was a space that Google or Apple could use to launch their own suite and that could deliver a dangerour blow to Office. So MS choice was: risk the future of MS Office or give a serious blow to WP/WinRT? Easy choice here and they will do tons of money selling Office 365 signatures to corporate users (Office Mobile/Tablet is free for non-commercial use). They will just move from phone manufaturer/mobile OS developer to providing their services to Android/iOS users. 



MoHasanie said:
They should sell it but I'm not sure if they'll find a buyer.

Dgc1808 said:
I can't even imagine a seller for that tv division at this point. That needed to be sold forever ago.


I grouped both because I think there's only one answer: chinese brands. Chinese companies have problems to enter the US/EU market because their reputation as makers of cheap knock-offs is terrible. Chinese brand = low quality in consumer's minds. It's not the case for Huawei and the others, but the reputation is there.

Just think: what Lenovo did to get in the western PC market? Bought the Thinkpad brand. Mobile market? Bought Motorola. The Xperia or Bravia brands are actually valuable for these kind of companies. It's easier for them to turnaround a struggling division than to convince western consumers that their own brand is decent.



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torok said:

MoHasanie said:
They should sell it but I'm not sure if they'll find a buyer.

Dgc1808 said:
I can't even imagine a seller for that tv division at this point. That needed to be sold forever ago.


I grouped both because I think there's only one answer: chinese brands. Chinese companies have problems to enter the US/EU market because their reputation as makers of cheap knock-offs is terrible. Chinese brand = low quality in consumer's minds. It's not the case for Huawei and the others, but the reputation is there.

Just think: what Lenovo did to get in the western PC market? Bought the Thinkpad brand. Mobile market? Bought Motorola. The Xperia or Bravia brands are actually valuable for these kind of companies. It's easier for them to turnaround a struggling division than to convince western consumers that their own brand is decent.

Good point. Yeah I could see Huwavei buying the Xperia brand. 



    

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ZarskiSold said:
They need to rid them selves of all that are a loss, tv phone what ever.

Be more apple like, sale a select few products. PS being a pillar of sony.,


I think you mean crutch. 



Gotta figure out how to set these up lol.

DerNebel said:
method114 said:
DerNebel said:

I don't want to have phone that doesn't receive any updates or some shit anymore because the company decided to ditch the brand.

eh that would have mattered years ago to me but now I don't even care. I didn't even notice any changes from any of the updates they've done lately. I would much rather have remote play then updates.

Yeah and I on the other hand don't care for remote play, which btw. is likely to come to phones of other brands anyway.


Remote play is coming to other devices for sure. On XDA they already have it working but you have to root your phone and all of that which I'm just tired of doing to my phones. 



Hamilton stole my words...



https://www.youtube.com/watch?v=n29CicBxZuw

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