BillyBong said: well.. i get what you are trying to say.. but at the same time, those that you lable as "no", could very well be "no" because of pricing point. The double dip market only works when people see enough value in the product to buy it again. Those that do choose to double dip and would buy @$50 I assume makes up a smaller number than those that would double dip and buy at a lower price point. how much? it's all speculation. but it seems enough people last gen are interested in the remastered.. just who will take the additional $50 plunge on top of what they already paid for previously on the game? Not many will go and repurchase a 1yo game they already have, even if it means being able to play it on new gen. At a lower price point tho, those double dippers at 'maybe' could definitely end up being 'yes' because the incentive and the value is there. And those double dippers at 'yes' would be at yes regardless. for myself, it's hard to see the 'value' of the the game @ another $50 if you already have it on the ps3. $50 for what technically? 1080/60 vs 720/30? content is literally the same. like i've said.. i think $50 is awesome for those that never played/bought the game.. but $50 for those that already bought the game last year.. there's no incentive. better graphic fidelity & included DLC just don't justify a repurchase at $50, especially if you already own all the content. we'll see how this all plays out when the game drops. I'm most interested in the double dippers that are willing to buy the game again. i personally predict double dippers will make up less than 10% (optimistic) of total remastered sales.. |
That's just it. We don't know what their internal numbers came out with. We can simply assume. We don't know the motivations of the double dip buyer but chances are, it is far more varied than simply "percieved value". Targeting a niche within a niche with a promotion that may or may not even have the desired effect you want is both risky and needless costly. Also, price point No's are VERY difficult to affect using a promo as this would normally mean taking a bigger hit than what is simply allowed within a promotional offering.
Thing is, if a promotion was worth it, they'd no doubt run it (cause it will make them more money). Chances are, they either ran a study like this (or more likely) already had empirical data/enough experience wherein they can simply approximate what would happen immediately. They probably simply determined that it was not worth running the promotion.
And I also highly doubt the double dipper market is anywhere within 10% of the total sales. I mean, think about it this way: How many people do you know would play a game more than once (many simply finish a game then move on)? And then, of these people, how many do you know would still come back or keep playing a game after almost a year? And then, of those people, how many would actually pay over 20,30,40 USD to keep playing something they already own? And then of these people, how many already own a PS4? And then, of those people, how many do you think would like TLOU? And then of those people, how many are not busy playing a different game or saving to buy a different game that's coming out soon? Shrink shrink shrink shrink goes the actual market. I'd say the double dip is mostly resevered for hardcore gaming enthusiasts. The vast majority of the double dip TLOU sales (from casuals) would contribute very little to the actual sales of the remastered version.
And then (to further prove my point), of those people above, how many do you think would care about a measely 5-10USD in order to decide on their purchase?