"I think we're going into almost a golden age of gaming, where it doesn't matter where you are, at any time, any place, any price point, any amount of time, there's a game available to you," Moore said. "And our job as a company is to provide those game experiences. And then on our big franchises, tie them all together."

"I think the challenge sometimes is that the growth of gaming... there's a core that doesn't quite feel comfortable with that," Moore said. "Your readers, the industry in particular. I don't get frustrated, but I scratch my head at times and say, 'Look. These are different times.' And different times usually evoke different business models. Different consumers come in. They've got different expectations. And we can either ignore them or embrace them, and at EA, we've chosen to embrace them."

"There is a core--controversial statement coming from me, sadly--that just doesn't like that, because it's different. It's disruptive. It's not the way it used to be. I used to put my disc in the tray or my cartridge in the top, and I'd sit there and play. And all of these young people coming in, or God forbid, these old people coming into gaming!"

"It's a completely different approach in the way we're listening to gamers and the way they want to consume games," Moore said.

"You have to embrace social media as a plus rather than a negative," Moore said. "Everybody has a megaphone now. Everybody has an opinion, and you learn to filter the rant from the constructive feedback."

http://www.gamesindustry.biz/articles/2014-07-01-core-gamers-uncomfortable-with-industry-growth-moore

There is a lot of truth to what he's saying. Of course, EA also does some pretty flaky stuff which does deserve criticism. They can go after all the new audiences they want but that whole thing with trying to coerce people into playing Facebook games in order to get unlocks in core titles bloody sucked.

I found it to be a well thought-out and smart statement.

I think its really easy to look at the industry and know what gamers want. The problem or why there is this growing disconnect between the "core" gamers (the people that you can count on to buy your games) and these publishers is that the publishers keep ignoring what gamers want and kep trying to make us do what they want us to do.

They talk about finding alternative ways to generate revenue cause of how expensive games have become but ignore what i would consider no brainer approaches to these problems.

Eg. Games should retail for $40 instead of $60. Sales of games will double overnight. At $60, gamers become more wary of what they are buying. After a game has been on the market for 3-6 months, make it available at least digitally to rent. Fixed game rental price of $10 and limit gamers to have no more than 4 games in their digital rental basket, this will literally kill off the used game market. I could go on and on and on....... But they rather leave games just sitting there with no one buying them when they can generate more sales by simply selling them for less.

I wouldn't call it growth. More like an implosion.

With 1.5 billion smart phones out there (2013 numbers) of course they like that market better than serving an all demanding vocal minority that curses you every step of the way.

...What?

Most likely something to do with "real gaming" being imploded by "fake gaming".

My only real issue with what Moore says is that he thinks, somehow, that EA is contributing to industry growth.

I'm pretty sure there's going to be a videogame crisis between the 8th and 10th gen. The market has expanded too much too fast. Not only there are a lot of hardware options (Nintendo, Sony, Microsoft, tablet, mobile,PCs, miniconsoles...) to choose from, the bad habits of the industry are going to burn it in the long run.