Even though it is unlikely I think it would help them indirectly announcing a price cut at E3. Not in the sense that people would start wanting it even more but to neutralize the buzz of X1's price cut.
I wouldn't say that there is no need for a price cut. Sony needs to dominate this gen completely so they should fire everything in their arsenal and not even allow their competitors any chance to catch up. It's a big difference between a 2:1 ratio and 1.5:1
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