Two problems are familiar to anyone following the console wars of gen 7 when it comes to the HD twins:
The PS3 was overpriced for the market.
The Xbox 360 was unreliable HW-wise.
To fix their problems, on August 18th 2009, Sony dropped the US retail price to 299$ for the PS3 and revealed the PS3 slim for a september release. Here are the results:
PS3 All-time

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Similarly, on June 18th 2010, MS launched their remodel S in the states. Here are the results:


While the trends were originally following a traditional bell curve, they drastically changed for a large boost after the decisions were realized.
These end gen anomalies show two things.
1) That there was pent up demand in these two platforms, and that the pricecuts and remodels were sought by the market.
2) That launching a remodel mid-way through a gen could lead to healthy revival, due to a secondary launch where all the mid-gen games are being released.
3) That a good business decision can gravely impact and trace the course of a console generation.
Cheers.







