My question is whether remodelling by itself has much effect? I don't think so. With PS3 the price cut was the big thing. I would argue that a remodel by itself would have done almost nothing for 360 after a short effect. What "relaunched" 360 was Kinect, which I hypothesise was a substantial number of people dropping Wii and picking up 360+Kinect 4GB bundles. The Kinect launch was effectively a price cut because Kinect bundles could be had for not that much more than straight 360 before Kinect's launch.
So expensive but popular brand becomes cheaper. And cool new toy. These are the seeds of the revivial, not so much remodelling.
“The fundamental cause of the trouble is that in the modern world the stupid are cocksure while the intelligent are full of doubt.” - Bertrand Russell
"When the power of love overcomes the love of power, the world will know peace."
Jimi Hendrix







