You don't own a business, right?

Yeah, I think 2012 may be the last peak year for PS3. Supposedly they ship another 15 million for fiscal 2012

It will mean they will be at +-76 million. 1/3 of it is around 25 million, I expect another 25-30 million units shipped after fiscal 2012 spread around the years to come.

Are you implying that Sony is making a loss on every PS3 sold? If so, how much do they lose?

I'm implying that reducing a 33% of the MRSP in one year is not an intelligent decision for a company that has had loses since FY2008. More so at the end of a generation, where most purchasers spend much less money in games than the early adopters, and use to buy second hand games, and with the huge losses that the strong yen provides.

I don't know how much Sony profits or losses on every unit sold, but I know something, and it's that Sony should concentrate on profits, not in marketshare, at the end of the generation and with the debt problems they have.

PS: Kowen has explained better than me. If I were a Sony head honcho, I probably would be pragmatic and being the PS3 the 1st or near 1st most purchased console of 2011, I wouldn't reduce it's MRSP in 2012 based on some fans wet dreams or some shill analyst comments.

I think that a price cut will help sales of both consoles, but at the same time i think it probably won`t be as effective as it could have been in the past.
6/7 years on the market, no matter the tag price, is still a lot of time. Who`s still waiting by now for a price cut to 199/149 or even 99? Some, yes, but how many? A lot of people probably got tired of waiting and just ended up paying a higher price today than they would have done last generation at the same period of time.
At this time, i`m not sure that price cuts will be as affective as they were in other years. Not to mention that if prices remain this high when Wii U arives, gamers might see an advantage in investing more now in a Wii U for just more 100/150 dollars/euros, than let`s say, if the consoles were already at 99/149, which would make the investment bigger and less affordable and something for future years.

If I'm not wrong someone in MS said the consumers are buying early... the full holiday (Nov and Dec) have both UP yoy.

Edit - I see now... you already posted that.

This year is a bit confusing : record sales and market down at the same time ! What i understand is that jan to nov saw record sales for HDs in US but dec was weak in US... in US, WW ? only HDs ?, etc. that's a mess.

The question is : how much people own both 360 and PS3 ? If we don't know we can't tell if there is saturation ! I think HDs can sell at least 160m combined and they're only at circa 127m... there's still room !

The HD consoles see a grow this year but the Wii drooped so much... so even with the grow of PS3 and 360 the market is down.

Mostly this, but also reduced PS3 cost means lower revenue.