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Kynes on 17 January 2012
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Turkish said:
Kynes said:
Turkish said:
Kynes said:
Turkish said:
Kynes said:
Turkish said:
WIth the magical pricetag of 199euros finally in sight for the PS3, it will have another peak year this year.


And more in the red. Do you really think you can reduce the cost of a product a 33% in one year, and with the currency exchange the japanese companies have?


Slashing 50euros/dollaz from the price is 33%? A PS3 pricecut around september is plausible, they certainly won't wait another 2 full years for a pricecut, a full year when WiiU is on the market and probably PS4 release in Holiday 2013.

Last june it was 299$/€, if you sell this september at 199$/€ it's a 33% reduction from last june MRSP.


Well I was talking slashing 50euros/usd from the current price. It got a 50eur/usd pricecut around sept. (160gb version 249) right? I think this september it will get another 50eur/usd priecut. Seems possible.

You don't own a business, right?

Are you implying that Sony is making a loss on every PS3 sold? If so, how much do they lose?

I'm implying that reducing a 33% of the MRSP in one year is not an intelligent decision for a company that has had loses since FY2008. More so at the end of a generation, where most purchasers spend much less money in games than the early adopters, and use to buy second hand games, and with the huge losses that the strong yen provides.

I don't know how much Sony profits or losses on every unit sold, but I know something, and it's that Sony should concentrate on profits, not in marketshare, at the end of the generation and with the debt problems they have.

 

PS: Kowen has explained better than me. If I were a Sony head honcho, I probably would be pragmatic and being the PS3 the 1st or near 1st most purchased console of 2011, I wouldn't reduce it's MRSP in 2012 based on some fans wet dreams or some shill analyst comments.