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Forums - Sales - Why did EA lie about BF3 first week sales?

I LOVE GIGGS said:
If Battlefield sold ~2 million in USA it means 2.5 million or more in NA (including digital sales).
Battlefield is bigger in EMEAA.
Battlefield is very strong on PC (which is undertracked).


In Germany which is strongest PC market compared to consoles, PS3 version of BF3 outsold PC version in second week.



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shanbcn said:
Rainbird said:
shanbcn said:

It sold 2.4m at best in USA and UK first week, two biggest markets for FPS. According to ioi MW3 sold 2.4m ( i think) in rest of the world compared to 6.5m in USA and UK first day. Just to give you the idea how wrong you guys are.

Because clearly your evidence is strong enough to label EA as liars.

Yep strong enough unless you believe it sold 2.6m in rest of the world and only 2.4m in UK and USA which represents 75% of FPS market even when including digital sales.

1) You're assuming that EA knows it is 5 mio. copies sold. But EA only had estimates, and early ones at that, and early estimates are more prone to errors than fully fledged estimates.

2) You're assuming that Battlefield caters to exactly the same audience as Call of Duty, because the UK and US may well be 75% of Call of Duty's market, but the two franchises caters to different people. BF is more tactics oriented where CoD is oriented at fast, arcade-like multiplayer.

3) You're basing your evidence on NPD, who only track the US. You have no idea what the sales in the rest of the world are, including the rest of North America and the UK.

4) We have no clue what the digital sales are on a world wide basis.

So no, your evidence is not strong enough.



Rainbird said:
First, even if 5 mio. is the wrong number, chances are they came up with most accurate estimate they could get at the time and used that.

Secondly, NPD is US-only, so its numbers are a bit limited. VGC has the first week sales for BF3 at around 4 mio. (not counting Japan where it wasn't released when EA said 5 mio.), and if you include digital sales and account for PR-talk, 5 mio. probably isn't a terrible guess.

This.



Rainbird said:
shanbcn said:
Rainbird said:
shanbcn said:

It sold 2.4m at best in USA and UK first week, two biggest markets for FPS. According to ioi MW3 sold 2.4m ( i think) in rest of the world compared to 6.5m in USA and UK first day. Just to give you the idea how wrong you guys are.

Because clearly your evidence is strong enough to label EA as liars.

Yep strong enough unless you believe it sold 2.6m in rest of the world and only 2.4m in UK and USA which represents 75% of FPS market even when including digital sales.

1) You're assuming that EA knows it is 5 mio. copies sold. But EA only had estimates, and early ones at that, and early estimates are more prone to errors than fully fledged estimates.

2) You're assuming that Battlefield caters to exactly the same audience as Call of Duty, because the UK and US may well be 75% of Call of Duty's market, but the two franchises caters to different people. BF is more tactics oriented where CoD is oriented at fast, arcade-like multiplayer.

3) You're basing your evidence on NPD, who only track the US. You have no idea what the sales in the rest of the world are, including the rest of North America and the UK.

4) We have no clue what the digital sales are on a world wide basis.

So no, your evidence is not strong enough.


I think its just like some believed that UC3 sold 3.8m day one. Digital sales are not good enough to offset huge difference. 2.5m in NA at best including digital sales and 1.5m at best in rest of the world including digital sales. EA atleast overestimated 1 million and more likely 1.5m. Unlike Activision they didnt bother to provide source.



well I think we can easily assume 5 million is likley the most it sold first week.



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lordmandeep said:
well I think we can easily assume 5 million is likley the most it sold first week.


No, at best it sold 4m and must likely 3.5m.



well VG chart numbers put it over 4 million.


2 week total is 5.9 million now.



shanbcn said:
Rainbird said:
shanbcn said:
Rainbird said:
shanbcn said:

It sold 2.4m at best in USA and UK first week, two biggest markets for FPS. According to ioi MW3 sold 2.4m ( i think) in rest of the world compared to 6.5m in USA and UK first day. Just to give you the idea how wrong you guys are.

Because clearly your evidence is strong enough to label EA as liars.

Yep strong enough unless you believe it sold 2.6m in rest of the world and only 2.4m in UK and USA which represents 75% of FPS market even when including digital sales.

1) You're assuming that EA knows it is 5 mio. copies sold. But EA only had estimates, and early ones at that, and early estimates are more prone to errors than fully fledged estimates.

2) You're assuming that Battlefield caters to exactly the same audience as Call of Duty, because the UK and US may well be 75% of Call of Duty's market, but the two franchises caters to different people. BF is more tactics oriented where CoD is oriented at fast, arcade-like multiplayer.

3) You're basing your evidence on NPD, who only track the US. You have no idea what the sales in the rest of the world are, including the rest of North America and the UK.

4) We have no clue what the digital sales are on a world wide basis.

So no, your evidence is not strong enough.

I think its just like some believed that UC3 sold 3.8m day one. Digital sales are not good enough to offset huge difference. 2.5m in NA at best including digital sales and 1.5m at best in rest of the world including digital sales. EA atleast overestimated 1 million and more likely 1.5m. Unlike Activision they didnt bother to provide source.

At the moment, the data we have from VGC puts BF3 at over 4 mio. copies sold in its first week, and that's without digital sales. You could be right, but you're guessing, and it's not particularly convincing.



Its overtracked on VGZ because digital sales are not counted.



shanbcn said:
I LOVE GIGGS said:
If Battlefield sold ~2 million in USA it means 2.5 million or more in NA (including digital sales).
Battlefield is bigger in EMEAA.
Battlefield is very strong on PC (which is undertracked).


In Germany which is strongest PC market compared to consoles, PS3 version of BF3 outsold PC version in second week.

But you're talking about the first week, and the PC version was number one in Germany that week.  That's without digital sales even.