http://kotaku.com/5686395/its-on-like-a-trademark-application-for-its-on-like-donkey-kong

Bout damn time. I'm tired of stupid other console fans that play shit Call of Duty saying this when they have no right to because the rest of us actually play real games while they sit there and jerk off to Captain Price who is a backstabbing prick anyways. And that's AFTER you get nuked!

I'm guessing that you've had a day full of people talking about CoD? :P

But yeah, this is awesome xD

Too bad its too late for them to really apply it with the DKCR ad campaign, if they're only applying for it now.

oh it's on like Donkey Kong (gettting it in before its trademarked)

I'm guessing this will be used a lot during ads

I don't like it much.

I'd prefer some joke videos with chimps or something and then a mention to the game at the end.

I find it annoying that you can trademark something that you totally didn't come up with.

Though, i find trademarks kind of annoying and dumb in general outside of product names.

Press Release: http://press.nintendo.com/articles.jsp?id=26345

I am the only person who despite thinking that he is fairly knowledgeable about games and gaming culture has never ever heard of this phrase before?