wii could be thought of as a "gateway" consol. however, don't forget what crowd nintendo is attracting. nintendo is attracting people like my girlfriend who likes the wii and hates ps3/360 for the same reasons she refused to go to watch the movie 300 with me. she hates violence, gore, and action movies in general and her tastes are going to change just because it's a video game instead of a movie. she loves wii sports and brain age and is excited for wii fit. nintendo is not broadening the audience just with the controller but also with the software.
if ubisoft thinks these people are going to just get bored with these "lesser" "non-games" they aren't going to do well with these new gamers.











