How can you kill something for 10 years?  Once its killed its not like you can kill it more

first of all when you kill something it doesn't come back.  Second Nintendo actually made more profit than Sony did in the PS2 era, so "kill" doesn't even make sense.  Sony greatly decreased the profit Nintendo made in home consoles, but it was still a profit, they still had the mighty gameboy, and they still had a huge warchest anyway. 

Nintendo is the only company that can kill Nintendo.  While I am sure Nintendo will never really die they may lose much marketshare if they focus on competing too directly with the competition.  Thats a large part of the n64/gc era.

Nintendo has been around forever. They've come from being a card making company, to a toy company, to a video game company. They know how to stay in business! If video games lose their appeal or become too competitive, they would just find another area to take their business.

As many have said, nintendo is massive but vurnerable. To me the real question is how will nintendo respond when miyamoto retires from developing games...or...just...dies. I know Miyamoto is less involved with the business aspect as say Iwata and Reggie, but he is the mastermind behind so many great franchises. I could see trouble when Miyamoto is gone and consumers don't see nintendo in the same light anymore.

The only threat to Nintendo is themselves if they make a foolish descision.

The B/C mistake was the position switching. I personally favor B/C, but to first have it and then remove it makes you appear to be uncertain.

I am aware what the Sony contracts were for. I also know how Sony tried to make things work to its advantage -- overly so in the eyes of NIntendo.

Finally, Nintendo considers everyone an enemy -- in one way or another. And approaching this business from a perspective that you have to compete against anything someone might do means you will strive to make sure that your optiosn for entertainment have value and quality, for you know that only in that way can remain relevant.

Mike from Morgantown

Of course someone could kill Nintendo.

Hell, without Nintendo expanding the portable market into its current size and the Wii's success I was banking on Panasonic buying the company. Heck, I still think that somewhere down the road another electronics giant from Japan will eventually merge/swallow the company.

I doubt it will be Sony, because of ego reasons. But yeah, its possible and only time will tell if it ever comes true.

ya, just drop an A-bomb on  Nintendo of Japan and Nintendo of America's HQs, instant destruction of their company.

Now realistically yes they can, easily. Bad business could kill them off.