I think it's for a few reasons:
1. There's a trend in which more then a few websites seem to mention NPD figures as being the only figures that count, while seemingly ignoring worldwide figures (perhaps for lack of data.) In such cases many people want the whole 'looking at the bigger picture' message to apply.
2. If MS could, they would proably mention worldwide figures and boast about them, yet outside NA their PR seems to remain far more silent then in NA. As such, posters question why the figures are limited to one region. The conclusion of this of course is because it puts MS in a better light.
3. Damage control. I don't understand why people feel the need.













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