Former EA producer - a $100 million game needs to sell about 6 million just to break even

[IcaroRibeiro]

SvennoJ said:

His evaluation comes to avg $16.66 profit per copy.

The term "profit" would imply all costs related with gaming development, marketing and publishing were already subtracted. He's assuming the studio only earns 17 USD per copy sold, which is very hard to believe its true for games priced 70 USD