I've said it before but I think the movies could be a catalyst and a big one for Nintendo's overall popularity. If that Zelda movie has even a half decent script it is going to be a massive blockbuster, same with the Mario 2 movie. Those movies are going to start outgrossing superhero movies as people are tired of superhero movies. That's the one wild card Nintendo has in their pocket.
The other thing I think Nintendo will be more flexible with hardware potentially this time around. Even little things like allowing programmable rear triggers on the Switch 2 Pro Controller ... that's stuff that Nintendo would never do in the past. Now they just (lets face it) do a lot of the same things Sony does. And that's fine from a hardware POV, I think that will lead to a Switch 2 Pro model this time around at a much more premium price point.
Profit margins and hardware margins are the name of the game now.
