Shtinamin_ said:
@Farsala,
Yes, I agree. Japan is singlehandedly boosting Switch sales in 2023. For comparison:
Japan from January-end of October 2023 Nintendo sold approximately 3.25 million Switch units.
While the US has sold approximately 3.57 million Switch units
Europe (from Jan-end of Sept 2023) sold 2.52 million Switch units.
As of Sept 30,2023 Japan has sold 31.77 million Nintendo Switch units. That's ~25% of the population, but around 64% of those that would buy a Switch (10-30 years of age). So in Japan 1 in 4 people own a Nintendo Switch (and 1 in 2 children & young adults own a Switch). Those are some insane numbers.
In the US it has sold 51.03 million Nintendo Switch units. That's 15% of the population, but around 33% of those who would buy a Switch (10-30 years of age).
Im surprised how many are sold in Japan and I believe that Japan will become the sole booster for holiday 2023, most likely selling around 2 million more in these two months. People in the US I guess are just struggling to live and enjoy luxuries like video games.
Ok so according to what you wrote with the YoY Q3, we should see this for the Q3 of this year:
Japan: 2.09 > 1.88 (-10%)
Americas: 3.07 > 2.45 (-20%)
Europe: 2.42 > 1.69 (-30%)
Others: 0.65 > 0.32 (-50%)
Total: 8.22 > 6.35 (-23%)
That's not looking good.
I still want to stand strong on my 7.3 million remark regarding the Q3 this year.
And thanks for giving me some more insight as to the scenario the Switch is in. |
Keep in mind also that many people share one console for the entire household, so the reach of people the Switch is reaching is higher than what individual unit sales numbers suggests.
With 51 Million Switches sold in the U.S that would mean that the Switch would be in 39% of U.S Households, so about 4/10 Americans own a Switch.
In Japan a whopping 57% of Households own a Switch with 32 Million Switches sold.
Also, Nintendo recently confirmed that there are 330 Million Nintendo accounts worldwide so the reach of the Switch is insanely huge.
