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This has the potential to kill off Unity in all but the largest projects run by already huge companies. Mid-level developers will be hurt the most with the fee, and smaller developers likely can't risk the potential cost if their game becomes a success. Many will likely simply look for other engines for their games if this decision in effect, but I wonder what'll happen to games that are already in development, and perhaps even close to release? For them the option to switch might no be possible, so the choices becoming either accepting a huge loss of revenue due to this fee, or simply cancelling them game altogether because they can't afford to release the game. Just a horrible decision, but it's not like greed is anything unexpected when it comes to corporations in the video game industry.