thismeintiel said:
No, Afterlife was not a success. Was it as big of a flop as 2016? No. Of course, that film had costly reshoots that ballooned the budget. Afterlife may have doubled it's production budget, but it still hasn't recovered its marketing budget. Considering a movie studio sees about 50% of the revenue from the box office take, it needs to make ~$215M-$225M just to break even. Keep in mind, it also failed to even match 2016's box office of $229M. Also, I haven't seen where Sony announced that they greenlit a sequel. Just articles stating Jason Reitman has ideas for a sequel. I'm guessing it'll be another nostalgia bomb and then the last third recreates the Ghostbusters 2 ending.
You don't understand how people could like TLJ, yet used the exact same argument people used to defend that movie? People said that it was for the intellectuals and others just didn't get it. If your first defense of a movie is people are dumb and didn't get it, you don't have much of a defense. Maybe people did get it, but still hate it? Personally, I'm glad it's flopping, like a lot of cash grabs have been lately. Maybe it'll force Hollywood to stop getting by on nostalgia and mediocre hero movies alone. |
Ghostbusters didn't have a huge marketing budget, the VOD/home video/TV/streaming revenue the movie will more than cover the marketing costs and they did have some merchandising and product promotion in the film to offset costs too. And also all this during COVID, so you have to factor in Sony is looking at a sequel that releases post-COVID.
‘Ghostbusters: Afterlife’s Jason Reitman & Gil Kenan Sign Sony Pact – Deadline
Sony signed a deal with the Ghostbusters Afterlife writer + director for more movies after they saw the box office for Afterlife, which is basically industry code for "we want more Ghostbusters, but the director and writer want a guarantee we'll at least give a first look to some of their other projects". But there's no way Sony signs this deal if they were unhappy with Ghostbusters Afterlife and/or didn't want a sequel.
This is the deal you sign with a studio when you've had a success as a director and/or writer in Hollywood, they get a sequel to a movie they want and you get maybe another passion project you have on the side greenlit or at least moved into first look status.
It's easy to say "Hollywood should make more original stuff!" when it's not you financing it with your own money, lol, if that was the case, you probably would want to some guarantee there's a built in audience so you have a better chance of seeing your money come back.
Last edited by Soundwave - on 26 December 2021






