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The_Liquid_Laser said:

I think you and Rol are both partly right.  Third party games were definitely important on the SNES, but not quite as important on the NES.  This is because Nintendo's resources on the SNES were split between it and the Gameboy.  The NES had a lot more first party games than the SNES did.  Nintendo first party games were still the most important ones on the SNES, but third party games picked up a lot of the slack. 

It's also due to the market being more limited with fewer studios and development being more restricted (remember in America NES was released after console gaming crash), fewer quality titles came out from 3rd party during NES/Master System era