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Bofferbrauer2 said:
EricHiggin said:

It's just branding but I like it. As soon as I saw it, big little came to mind. It should be memorable with consumers.

Though I'd say AMD Ryzen and Epyc branding is still better and remains feeling new and lively.

What came to my mind was Gateway, not big.LITTLE. 

A little ya. I take it you mean like this one?