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Captain_Yuri said:

Intel’s New EVO Branding Leaked, CORE Branding Getting Overhauled Too

https://wccftech.com/intel-evo-branding-core-overhauled/

It's just branding but I like it. As soon as I saw it, big little came to mind. It should be memorable with consumers.

Though I'd say AMD Ryzen and Epyc branding is still better and remains feeling new and lively.