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noshten said:

Historically Pokemon games haven't done well in their second holiday season because Pokemon Company always releases the 3rd version. This time their marketing would be focused around an expansion around November and December. This will revive interest in the game and make it a popular Christmas gift alongside New Horizon.

Good point, but 3rd versions generally comes in the 3rd year, not 2nd. From my memory only Sun & Moon was replaced right after the release, but 3DS was dying so Nintendo kinda rushed its release

If anything sometimes is the remakes that replace main entries as Christmas gifts: FR/LG for 3rd gen, HG/SS for 4th gen, OR/AS for 6th gen

5th gen still the only exception, Black/White wasn't replaced by anything until June 2012