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EricHiggin on 04 April 2020
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Pemalite said:
EricHiggin said:

In practice yes, but SNY can easily muddy that with non specified SSD marketing if they want to. If MS is simply going to use catch words without explanation, SNY can as well and take away that marketing advantage XBSX has right now. Based on the more recent "for the players" and "best place to play", SNY may very well ignore any hardware advantages completely in their slogan/phrases for PS5 though.

PS5. The Fastest. Most Advanced.

That would be hilarious to see. lol

IF they go down that path and depending on the wording they employ, then they would deserve criticism for misleading consumers and possibly even blatant lying.

I would also assume it would create an internet shitstorm that would result in bad PR for them.

Microsoft and Sony can't just "get away" with whatever they want, there are various groups of fans/supporters that just won't let it happen... Remember when Microsoft said that if you want to play games offline you should just buy an Xbox 360? Yeah. That didn't go down well.

This was the first thing that came to mind below. V.  Looks like it came to Don right away as well.

DonFerrari said:

Well marketing is tied to bending the truth in several cases. So Sony can put just like MS used before "The strongest Playstation ever" and let people imagine what they want of it being the strongest console if they so much wanted. Still Sony didn't use this for PS4 at all and it doesn't move that many consoles anyway so they don't need it. "Best place to play" and other totally subjective terms would still do them fine.

SNY did this well after MS and all of their "most powerful console ever" marketing with XB1X. It didn't seem to phase Pro sales though and any backlash that may have existed was so minor I don't ever remember hearing about it or seeing it bubble up to a point where it became a problem. I don't see why it would be a problem now for PS5, other than the backlash that would come from XB fans.

A slogan for the PS5 hardware like PS4 and Pro had, and an overarching slogan for the PS(5) ecosystem like "greatness awaits", wouldn't be a surprise.



PS1   - ! - We must build a console that can alert our enemies.

PS2  - @- We must build a console that offers online living room gaming.

PS3   - #- We must build a console that’s powerful, social, costs and does everything.

PS4   - $- We must build a console that’s affordable, charges for services, and pumps out exclusives.

PRO  -%-We must build a console that's VR ready, checkerboard upscales, and sells but a fraction of the money printer.

PS5   - ^ -We must build a console that’s a generational cross product, with RT lighting, and price hiking.

PRO  -&- We must build a console that Super Res upscales and continues the cost increases.