People complaining about this confuse me.
1) I had to suck it up and get over all those directs that took time dedicated to new characters coming to Smash (boring). You can deal with a direct over a new game.
2) If they do a different direct that leaves more time for other games in the general direct. They aren't going to have a one hour direct, so I'd they crammed AC into a general one they would have to shorten other games showing time. Split them up and everyone gets more of what they want.