Shadow1980 said:
Honest mistake on my part. I was looking at data for full weeks when I posted that, not weekends (I tend to focus more on full weeks than weekends; cinemas are open Monday through Thursday as well, after all). TLJ dropped 43.3% in Week 2. Endgame dropped 60.6% in Week 2. Still, while TLJ could have done better past Week 3, it's not like it was some catastrophic failure like some people implied it was. And I still insist that singling out it's less-than-impressive legs while ignoring other major films with bad or worse legs is a double standard, one that only exists because of the excessive outrage over TLJ. Endgame's legs were so bad relative to its debut that it its Week 3 gross was less than Avengers 2012 and Black Panther and was just barely ahead of Infinity War, and its total gross for all weeks after Week 4 was far less than IW and Avengers 2012 and was even less than Captain Marvel's. In fact, its total gross for all weeks after Week 2 was only 8% more than TLJ's post Week 2 gross (this is all in adjusted terms, BTW). If Endgame had stronger legs, it could have potentially been the first film to gross a billion dollars domestically in nominal terms, and the first to have done so in adjusted terms since Titanic. Instead its domestic gross was $150M less than TFA's adjusted gross. If legs are as important as total grosses, then why were Endgame's legs ignored? Why did nobody treat its gross after the first three or four weeks like they're as important as earlier weeks? Because it was largely adored by both general audiences and MCU fans. It wasn't a divisive film that some people treat as if it were an affront to their very being. That's why. People take their fandom way too seriously, especially when Star Wars involved, so when they get a movie they don't like, they take it personally, and even if the movie makes enough to where it's still the #7 movie of the decade and the #26 film of the past 45 years (domestically for both, of course), they'll still find a way to downplay it. Because this is the internet and that's what some fans do now, apparently. This was the case for TLJ, and it's going to be the case for TROS. Anything to feel that their ire has been vindicated and justified. Box office figures, review scores, etc., have become weapons in some pseudo-political (and frequently just flat-out political-political) pissing contest. |
Again, you're spouting fake news. No one, at least to my knowledge, said it was a catastrophic failure at the box office. What was said repeatedly is that it greatly underperformed, so quit using that line. $1.8B was the expectation, but only did $1.33B. That, and the loss in merch revenue is why TLJ was retconned in ROS. If TLJ actually performed satisfactorily to Disney's expectations, and merch sales were of no concern, Disney would have continued on with the lore that TLJ created (or destroyed, however you want to look at it.) But, they didn't, thus cementing that those that didn't like TLJ were not some small insignificant minority, as TLJ fans have been trying to say the past two years. This fact cannot be ignored, now.
And TLJ vs Endgame is apples to oranges. Endgame was the culmination of 11 years worth of films that all saw success. A lot of people rushed out to see the film to witness what some saw as the end of the Avengers storyline, and to avoid spoilers. Regardless of what you want to say about legs, it still ended up the #1 movie WW, not taking inflation into account. Even if you take inflation into account, it has TFA beaten WW. When you open so big, $100M over TFA domestically, it's hard to not have a big drop off. It also did better than the Avengers film that came before it.
TLJ was a movie that opened only 15% below its previous installment, which seemingly cemented the ~$1.8B. It probably could have closed that gap if it was a better film. Instead it came up ~$475M-$500M short of expectations and increased the gap to 36%. And then increased that gap to 54% when it came to home video sales.
Last edited by thismeintiel - on 24 December 2019
