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super_etecoon on 06 September 2019
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Cerebralbore101 said:
super_etecoon said:

That's not Nintendo's marketing.  They are interested in people being active...but being active doesn't equate to weight loss.  Nintendo always handles their marketing in this respect safely and without promise.  Nowhere in that commercial did I see anyone look at their weight on a scale at one point, and then show excitement at looking at it again in another shot.  That would be marketing 101 for a weight loss program.  WiiFit focused more on wellness, balance, and breathing than anything else.

I know there are devices out there and companies who push certain miracle ideas with the sentiment you have expressed, but that isn't happening with Nintendo.  Their focus is simply on fun and finding new ways to get people to have fun.  I think this is aimed more at people already on a Pilates routine who will now have a way of gamifying their existing routine.  Tht sounds like a beautiful thing to me. Gamification is always a great way to keep people motivated and energized.

"You will lose weight, or build muscle" is implied in the name Wii Fit. 

Nintendo won't market it in the way you described above. They are better than that. I agree. 

But that isn't going to stop soccer moms, and the general media from being like...

Haha!  You're right about that.  But then those demographics will say that about anything.  Particularly those things that don't actually involve true exercise or changing your diet.  Those are always the things they focus on.  It's the "man bites dog" part of media.  Certainl it would be boring news to just simply tell you the facts, but if we can provide this wacky crazy method that probably dosn't work...but might...then we've got your attention.  

I understand your reflexive eye roll.  I just wanted to make sure we were on the same page about where to apply blame.  Also, regarding the WiiFit name, would you have rather they called it the WiiBalance, or WiiScale, or the WiiBoard?  At some point in time you do have to let the marketing team come up with something somewhat catchy and inviting.  Also, the WiiFit specifically had a section in every day's routine for you to fill in your separate (and vital) workout routine.  WiiFit was just a great relaxation tool that you could use to keep track of your progress.  It was a beautiful machine and my only problem with it was that they forgot to actually put a game inside as well.  Once you finished your goal it didn't do crap.  It just said, "make another goal."  It really missed a great opportunity there.