| Megiddo said: In Japan at least, 35% of the active Switch users in May were under 14. It's pretty much on par with 3DS which had 35% of active users under 14. Compare this with the PS4 which had 7.5% of active users under 14 in May. Source: https://www.resetera.com/threads/demographics-for-consoles-pc-smartphones-in-japan-may-2018.52871/ |
That's actually pretty low to be honest. Only 35% of the 3DS base in Japan is under 14?
That means 65% is over 14, and Japan tends to be a market that skews a bit younger at least for Nintendo it seems.
The split for 3DS is probably more like 70/30 or 75/25 in the West.
In the US you can see the Switch split from Nintendo here
15 and under portion of the Switch buyer base is only a mere 10%. Now that number will likely grow as time goes on, but I don't think it will be as much as people think because it's going to be offset by a flood of 18+ year olds buying a Switch as the years go on from the Wii/DS era (kids who fell in love with Nintendo from the years 2004-2009 primarily). That is likely to be a bumper crop of 18+ year olds for Nintendo that will counter balance the under-15 crowd of Switch kids.
Last edited by Soundwave - on 20 August 2018
