Nintendo starts moving to a Wii-like “non-gamer” strategy for the Switch

[GProgrammer]

After a launch year "aimed at Nintendo fans and avid game players," Nintendo is planning to target less-traditional game players in the Switch's second fiscal year. That's according to outgoing Nintendo President Tatsumi Kimishima, who spoke about widening the system's appeal in a recent investor Q&A.

https://arstechnica.com/gaming/2018/05/nintendo-starts-moving-to-a-wii-like-non-gamer-strategy-for-the-switch/

This should please the invester's and the none core gamers