I think you and others are giving Spider Man too much credit, its gonna be a big hit no doubt but a big system seller unlike anything we've seen before? Unlikely.
I dont recall GTAV causing PS3/360 to have a massive holiday or giving PS4/XBO a higher than normal holiday so not sure why a "from the makers of GTAV" tagline would sell systems.
Again, these games are going to be huge hits but every year has huge hits. Open-world action, online shooters and sports sims are the big titles every year, its no different this year.
ps3/360 successors were out that holiday, so obviously we weren't gonna see a massive boost. as for spider man i never said it was gonna be like nothing we have seen before, but it's not your typical big title that comes out every year.