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Cerebralbore101 said:
CuCabeludo said:

Maybe most who bought digital are playing it on PC.

I get that, but it still doesn't answer my question. Games like Horizon selling 35% digital is puzzling. It's an exclusive, and there's not really any benefits to digital over physical, on a console. The only explanation is that people just don't know about physical being cheaper. 

Horizon is cheaper on PS Store than at retail in India.