USA Weekly, 17th February 2018, Software

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MasterThief said:

as suspected Beyonetta doesn't really sell well with Nintendo audience. just like the second one on wii u

doesn't make any sense to have it as an exclusive when it sold decently on ps3/360. and it doesn't make any sense for nintendo to pick that ip instead of something that would go well with their consoles

It didn't sell decently on PS3/360. Platinum themselves said the first game was a "C or even a D" in sales.

https://www.eurogamer.net/articles/2013-04-17-platinum-games-president-rates-its-sales-as-a-c-or-even-a-d

The whole reason it ended up Nintendo exclusive is that Sega didn't want to fund Bayo 2 on PS3/360 cos the first game underperformed. Nintendo then stepped in and saved it because it was the kind of game their lineup was missing. The fact that it's not the kind of game traditionally associated with Nintendo is precisely why they picked it up, to add variety to their library.