VGPolyglot said:
If I buy a rare video game for $10 and then sell it for $50 instead of the $80 I was expecting, my wallet isn't hurting, I'm just making a smaller profit than I anticipated. |
That's inaccurate with companies and how they view it. They make a product where they have to make above a certain amount to make a profit. They make projections on how much they'll make off of something. If it doesn't meet that their expectations, it's money lost especially in circumstances where a backlash caused the less than expected profits. It also causes investors to back out. It hurt their wallet in more than one way.
