Soundwave on 17 November 2017
| freebs2 said: It seems to me you're a confusing the concept of "blue ocean" with casual gaming. A blue ocean is an unclaimed market, so casual gaming cannot be considered a blue ocean anymore. On the contrary, the market of portable gaming experiences for dedicated players isn't effectively controlled by anyone but Nintendo. So it could be argued that they're still thriving in their own blue ocean. |
When I say "blue ocean casuals" I mean the Wii/Brain Training/Nintendogs audience.
Clearly Nintendo is having success without them and software trends on the Switch are also shaping out differently, Nintendo should let this play out and not pre-judge the emerging audience that is stepping forward here. It's clearly an older male market that is at the core of the Switch's success with conventional gaming IP being the driving appeal.
