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atomicblue said:

Xenoblade, and also Captain Toad, which isn't in the poll. Even if we go by his first appearance in any game (Super Mario Galaxy), he'd still be less than 10 years old.

P.S. Some other ones not mentioned in the poll: Pandora's Tower, Wonderful 101, Captain Rainbow, Endless Ocean, Hotel Dusk, Disaster: Day of Crisis, Style Savvy, Art Academy, Tomodachi, Pushmo/Pullblox, Steel Diver, Boxboy, Code Name: S.T.E.A.M., 1-2-Switch, Tokyo Mirage Sessions. Pretty sure Nintendo owns the IP for those.

Captain Toad isn't really a new IP, it's a spinoff of the Mario IP.

You raise a good point in paragraph two; what about new IPs that are developed by third parties but published by Nintendo? You missed The Last Story btw,m shame on you. :P