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That's a very complicated question, and the answer isn't in any way straightforward. It can be the manufacturers fault if they don't support third party developers in any way, if their console is difficult to program for (Sega Saturn, PS3 for example), or has hardware that is incompatible with other console's on the market that makes it difficult to release the same game on the system at the same time (Wii's motion controls for example).

However, it can just as well be the fault of the developers themselves, so while in many cases third party titles on the Wii ended up failing because of the hardware and the motion controls limited what they could do with it, often many developers also seemed unwilling to put the time and effort to really make use of the console's unique aspects and potential, which tended to lead to a huge number of games with extremely poor implementation of motion controls.

It can really go either way depending on the situation, and sometimes both sides can be at fault.