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Kerotan said:
So basically the hardcore Nintendo fans. Obviously in future when the price is cheaper or during the holidays they'll try and push for the kids and family market.

I think they should stick with this market for a while (through 2018). It should always be a strong emphasis point for the Switch. I'd even consider keeping that the focus through 2020, then releasing a mid-gen Switch update for older/core gamers, while at that time sliding the old Switch down for younger demos. 

The New 2DS XL is perfect for the kids market and I think they plan to keep 3DS around for a while for that very reason. It's good enough for kids. It introduces kids to Nintendo IP, then by the time they're getting to that 11-13 age range, they can graduate up to the Switch.