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guiduc said:
bunchanumbers said:
I don't know why they are advertising to be honest. Its going to be sold out for the first few months. They could save millions and start their advertising campaign at launch after its sold out.

They have to raise awareness before launch in the first place. People might be tempted to order it, and when they see it's sold out everywhere, they'll figure this console is what everybody wants. Momentum will pick up as awareness spread even further. And now they'll be able to switch focus to upcoming games (first and third party)

 

Miyamotoo said:
bunchanumbers said:
I don't know why they are advertising to be honest. Its going to be sold out for the first few months. They could save millions and start their advertising campaign at launch after its sold out.

Because people be aware of new NIntendo console. For instance mass market didn't were aware that Wii U was new Nintendo console.

Nintendo didn't need to advertise in the super bowl for Wii and that was their most successful home console ever. All this is, is a waste of millions that could be used for better purposes. 5 million for 30 seconds isn't worth it. This is half the goal for Shenmue 3. Think about that.