Slimebeast on 05 November 2016
| RolStoppable said: 100 million, if we are talking about success without any asterisks attached to it. At 75 million it would qualify as moderate success. Success is something that is determined by previous sales performance, a company's expectations and profitability. Naturally, anything below sales of Wii U and 3DS combined would be disappointing, but equal sales would result in notably higher profitability as long as Nintendo can avoid selling hardware at a loss like they did with both Wii U and 3DS. Nintendo is aiming for more than 100 million units with Switch, they aren't launching this system with the expectation to survive as a niche player. Their smartphone business, which ties into the Switch strategy, is already proof of their aspirations to return to the #1 spot in the video game business, both as hardware manufacturer and software publisher. |
100 million is unreasonable. It's absolutely impossible to reach those numbers with a $299 handheld console in this day when everyone has a smartphone.
And Nintendo knows this very well. 50 million units is reasonable and would qualify at least as a moderate success.
And just because you release an endless runner on the Apple phone doesn't mean you strive to reach the #1 spot on the video games business. Nintendo isn't that out of touch with reality.
