I actually think that 6 months is too long. A proper viral campaign where its trending all over social media would be just as good as a 100 million dollar campaign. There's only 2 shots they absolutely need. They need that shot where everyone is standing in line and are absolutely pumped up for it. The other one is a shot of someone saying that all their friends that they know are buying this console. Even if the second shot is a lie. They need that shot.







