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I thought the studio gets much more than 50% of the ticket revenue??

http://www.themovieblog.com/2007/economics-of-the-movie-theater-where-the-money-goes-and-why-it-costs-us-so-much/

Here it states that initially the cinema only usually gets 20-25% and in subsequent weeks(when the viewer count diminishes), the cinema gets a higher percentage.

Is this wrong?