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Acevil said:

Fruitless battle, but honestly I think it is fair for them to protect their IP.

Add  this part of the article: Update: Gaming Reinvented posted an article last month about how someone without the proper authority (outside of Nintendo) has been issuing takedown notices. We can’t say that this situation was a fake claim as only the company was included in the email, and not a specific name. It’s enough to cast some doubt on this though, and should be taken with a grain of salt unless more information is provided.

If it is a fake claim, then that’s a pretty big issue. Tumblr in that case would be removing content without verifying the DMCA sender.

Actually, I just thought of something. Maybe this fake claim is an attempt for someone to trick Tumblr into giving him a bunch of links to free unofficial Nintendo porn. It wasn't me.