| Risthel said:
About Nintendo's target, I think "everyone" is too wide and broad, how do you appeal "everyone"? They should start with a specific target and then eventually exapand their audience. I bet Sony too wants to appeal to everyone, but they started with a really focused target (the "hardcore" gamers) and then, thanks to goodwill, word of mouth and good press, they expanded their offerings to a much "casual" audience. I think that a bad execution is directly linked to a lack of focus towards the target. If you don't have a clear direction it's difficult to have good results. |
I see what you mean but one thing that really bugs me is when gaming is divided into two categories, hardcore & casual, that is way too vague and doesnt take into account age groups, genders or nationalities.
Obviously nothing appeals to everyone, but I think DS/Wii did a pretty great job of appealing to multiple different demographics.
They had alot of software that appealed to young boys, young girls, teenage boys, teenage girls, adult males, adult females.
They had such a huge variety of games ranging from things like Nintendogs, Fire Emblem, Style Savvy, Metroid Prime, Art Academy, Monster Hunter, Endless Ocean, Mario Galaxy, Legend of Zelda, Pokemon, Dragon Quest, Wii Series, Kirby, Advance/Battalion Wars, Xenoblade, Rhythm Heaven, Brain Age, Just Dance, Madden, FIFA, Skylanders, Lego, Call of Duty, Need for Speed, Smash Bros, Mario Kart, Elite Beat Agents, Guitar Hero, Mad World, Conduit, Resident Evil, Red Steel, No More Heroes, Star Wars, Imagine Series, Cooking Mama, Animal Crossing, NSMB, Professor Layton, Sonic, Ace Attorney, Sims, Final Fantasy, WarioWare, Scribblenauts, Zumba, GoldenEye, etc.
Replicating that success is certainly easier said than done, especially with the rise of mobile in the last 5-6 years but there is a very large middleground between DS/Wii & 3DS/Wii U levels of success and if done right I think Nintendo can find a healthy medium that sells off their uniqueness and appeals to many different demographics.
When the herd loses its way, the shepard must kill the bull that leads them astray.
