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It's no so much that being powerful is a sales tool in and of itself, it's more that you can't even be competetive without it.

You either need a miracle gimmick for that to work or it has to be a portable.

One or the other.

Consumers are not stupid, they're not going to buy a weak Nintendo console when they can get a Playstation 4 for $299.99.

It needs to be powerful so that the power issue is moot and people can then focus on other things like the software library.