Robert_Downey_Jr. said:
Guitarguy said:
$900 million box office is impressive in the general scheme of things ie. not many movies come near that. But in terms of the ROI(return on investment), the movie itself did poorly. $400 million in reported production and marketing budget combined, only for the studio itself to make back about $450 million(theatres get half the gross). So the studio invested all the time, money and effort into a massive project, only to make $50 million profit whilst Deadpool was a $60 million production(throw on another $60 million and marketing) and made almost $800 million gross world wide(close to $400 million for the studio), equating to about a 300 million dollar profit on a $120 million investment. Batman V Superman is a failure for the studio. It might not be considered a "commercial failure" in the public's eyes but I definitely don't see WB being happy with only making $50 million profit on a $400 million investment.
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not for these franchises. Batman can be a billion on his own as the super recent Nolan films proved. He was in great hands. You throw in Superman and Wonder Woman and this thing should have been sky high. Being a shit movie is the only thing that could've kept it under a billion (even DC themed podcasts were saying this last year that if it didn't hit a billion that probably meant it was bad) and it's under a billion. It's official, Iron Man by himself is bigger than the whole DC trinity in cinema.
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I totally agee. The movie should have broken the billion barrier with ease, but did not.
