So, Miitomo is already out in Japan and...

[noname2200]

Pavolink said:

DivinePaladin said:
I mean if you're advertising a mobile game it's probably not a good sign for consumers. It'll probably end up near the top of the download charts in Japan simply by virtue of how these apps go viral.

I don't understand...

So it's the best to no promote the app?

I've read in interviews that most mobile developers think it's unwise to do any marketing for a mobile game until the game is actually out: something about the mobile market being far more impulse-driven, especially for free to play products.