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You know the other thing I'd look at? Movie franchises. I'd try to lock down a few of them, even cheap ones for 10-20 years.

Bond would be my ideal one, but if you can't get that I'd look at IP like

Mission: Impossible
Rocky (could use these characters in a Punch-Out! game too)
Scarface
Fast & The Furious
Jurassic Park/World
Tolkien/LOTR

I'm not sure which of these would be available, but I'd reckon you could grab one or two for cheap.