Halo 5 bundle has 35 reviews already, pretty good for a day after release. I know it isn't a remotely accurate way of assessing anything, but I have been keeping an eye out for how many reviews bundles are getting just out of interest. NDC bundle has 22 and the Destiny one around 220 for comparison.
And yeah, despite some good competition, the Star Wars deal is the best Sony have done this gen so far. The SE ranking highly in September and October despite some good competition, and still a month before release it is at #25 in the hourlies. Even the regular edition is doing well, it has been in the top 100 for a lot of this month, certainly doing better than the NDC bundle was at the same point.