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baloofarsan said:
A few Nintendo Directs has got more than 1.5 million views on youtube: Splatoon, Smash Bros and Animal Crossing 3DS (Japan).
Now they get more than 1,5 million on their youtube channel for "Wii U - Super Mario Maker Coming Soon Trailer"
Maybe they feel that Nintendo Directs are no longer needed when they have established a youtube presence.

Looking at the Nintendo Youtube Channel it is clear that they reach more viewers that way than trough Nintendo Directs:   https://www.youtube.com/user/Nintendo/videos?view=0&flow=grid&sort=p

Wii U - Hyrule Warriors TV Commercial - 2,810,172 views

Wii U - Mario Party 10 E3 2014 Trailer - 2,129,917 views

Nintendo 3DS - Tomodachi Life - 1,983,766 views

Nintendo 3DS - The Legend of Zelda: Majora’s Mask 3D - 1,853,513 views

That is more than most Nintendo Directs (although ND can get views trough eShop too).