Nintendo is pushing the hell out of Splatoon, Gamestop's backround image features Splatoon

[Paatar]

Skullwaker said:

I don't think I've seen a Nintendo game as their background in a while. Maybe Mario Kart 8, but I can't recall for sure.

Edit: Splatoon is also on the first page of their Best Selling list. http://www.gamestop.com/browse

It has also been #1 best selling Wii U game in every region for days now. Almost a week now actually I think.